Faai Steuer

Faai Steuer is VP of marketing at Cova Software, the fastest growing cannabis retail POS in North America. An entrepreneur at heart, she has a passion for growing startups and building brands. With 20 years of marketing experience in CPG and retail tech, she lends her knowledge and best practices to help cannabis entrepreneurs in the US and Canada open their first store and grow their business through vital thought leader content. Faai oversees the strategies and executions of Cova public relations, content marketing, social media, events, and campaigns.

Posts by Faai Steuer

Canada’s Best Cannabis Retail POS Helps Canvas Strive For Excellence

By Faai Steuer on Jul 27, 2021 9:08:52 AM

Cova & Canvas Cannabis Striving For Excellence

Canvas Cannabis Founder and CEO, Helene Vassos, is no stranger to being the first of many things. She was preparing to retire from a rewarding career of over 30 years in the non-profit healthcare sector when she decided to embark on an entrepreneurial journey and open the first woman- …

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California’s Leading Wellness Dispensary Keeps Operations Compliant with Cova

By Faai Steuer on Jul 7, 2021 5:30:00 AM

Be like Natasha - Choose Cova as Your Dispensary POS

DM Compassion Center in California is a vertically integrated cannabis company that has garnered a loyal clientele over the past 3 years with its craft cannabis products and exceptional customer service. When California legalized marijuana for recreational use and started awarding lic …

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Topics: Customer Story

A Quick Start Guide to Cannabis Social Equity Programs in CA, CO & MI

By Faai Steuer on Jul 2, 2021 7:00:00 AM

Cannabis Social Equity Programs in USA

The cannabis industry has had a long-troubled history of inequality, and we all are aware that the war on drugs disproportionately impacted communities of color and other minorities. Today, the legal cannabis industry is thriving, but it certainly has a diversity problem. As states li …

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7 Cannabis Dispensaries That Are Crushing It On Social Media

By Faai Steuer on Jun 15, 2021 9:04:22 PM

Follow these cannabis dispensaries on social media

As a retailer looking at connecting directly with potential customers and building your cannabis brand, you must have a presence on social media in this digital era. And although social media platforms like Facebook and Instagram impose restrictions on cannabis promotions, and it is c …

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Finding the Best Cannabis Retail POS System for Colorado Dispensaries

By Faai Steuer on Jun 2, 2021 11:50:00 AM

Best Cannabis Retail POS for Colorado Dispensaries

Few things can make a cannabis retailer’s life easier than a high-quality cannabis-specific point of sale (POS) system that has the necessary features to streamline dispensary management. If you choose the right cannabis retail software, it can help you increase revenue, manage invent …

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How Cova Helped Eufloria Streamline Operations at Multiple Franchise Stores

By Faai Steuer on May 24, 2021 8:30:00 AM

Cova- Eufloria Cannabis Dispensary Case Study

As cannabis retail booms across the United States and industry consolidation is on the cards, various big brands are looking at establishing a presence from coast to coast. There are various retail business models that dispensaries may consider but the franchise model stands out, invo …

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Topics: Customer Story

7 Key Considerations When Choosing a Cannabis Dispensary POS System

By Faai Steuer on May 17, 2021 3:42:40 PM

How to choose a cannabis dispensary POS system.

Canada's cannabis industry has witnessed tremendous success since federal legalization in 2018. In the US, 35 states authorize the use of medical cannabis, and 17 of them have now allowed recreational marijuana consumption. Potential dispensary owners must keep in mind that the cannab …

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The Rise of Farmgate Cannabis Retail in Canada: All You Need to Know

By Faai Steuer on May 11, 2021 12:17:42 PM

The Rise of Farmgate Cannabis Retail in Canada

The cannabis industry in Canada is on the verge of another revolution- conscious cannabis consumers are increasingly looking to buy locally grown products as they increase their knowledge about the plant, the companies producing it, and what their brands stand for. Opening a farmgate …

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Trease Leveraged Community Outreach to Become Bobcaygeon’s First Cannabis Retailer

By Faai Steuer on Apr 7, 2021 9:26:09 AM

Trease Cannabis: Elevating the Cottage Country Experience

A little-known town called Bobcaygeon first achieved national fame over two decades ago when The Tragically Hip’s hit song by the same name was released. With its ideal location in the Kawartha lakes region and a haven for cottage vacationers amidst nature, it also became a host to mu …

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Top 5 FAQs About METRC Compliance and Reporting in Oklahoma

By Faai Steuer on Mar 30, 2021 2:57:14 PM

FAQ Metrc Compliance & Reporting in Oklahoma

The METRC compliance system is finally being implemented in Oklahoma and will replace mandatory OMMA monthly reporting for medical marijuana dispensaries from May 26, 2022. Oklahoma dispensary owners have less than 3 months left to comply with new OMMA reporting requirements and sync …

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A Dispensary's Guide to Making 420 Your Best Business Day in 2021

By Faai Steuer on Mar 17, 2021 10:00:00 AM

420 cannabis retail strategy

Cannabis enthusiasts and advocates worldwide will be lighting up in appreciation of marijuana on April 20, and although 420 will still be quite different in 2021 because of the pandemic, it is certain that celebrations will be burning brighter in states where recreational use is legal …

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