Faai Steuer

Faai Steuer is VP of marketing at Cova Software, the fastest growing cannabis retail POS in North America. An entrepreneur at heart, she has a passion for growing startups and building brands. With 20 years of marketing experience in CPG and retail tech, she lends her knowledge and best practices to help cannabis entrepreneurs in the US and Canada open their first store and grow their business through vital thought leader content. Faai oversees the strategies and executions of Cova public relations, content marketing, social media, events, and campaigns.

Posts by Faai Steuer

Product Update: Keep Your Dispensary Compliant with METRC Reconciliation Reports

By Faai Steuer on May 19, 2022 10:47:00 AM

Keep Your Dispensary Compliant with METRC Reconciliation Reports

Most cannabis regulatory authorities in the United States use Metrc as the seed-to-sale tracking system for dispensaries. Metrc’s goal is to create safety and transparency for consumers in the cannabis industry, which benefits dispensary operators as well. While seamless integration b …

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8 Dispensary KPIs to Measure the Performance of Your Cannabis Business

By Faai Steuer on May 13, 2022 4:26:31 PM

8 Dispensary KPIs to Measure the Performance of your Cannabis Business

Embarking on your cannabis entrepreneurial journey is quite an exciting adventure, but running a successful dispensary business is a different game altogether. To thrive in this competitive industry, cannabis retailers must use data and technology strategically to measure the performa …

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Top 3 Dispensary Compliance Insights From Oklahoma’s Hilltop Gardens

By Faai Steuer on May 3, 2022 7:00:00 AM

Top 3 Dispensary Compliance Insights From Oklahoma’s Hilltop Gardens

Oklahoma has been called the wild west of cannabis, and until last year, the OMMA had struggled to regulate the booming medical marijuana industry. However, with competition intensifying and the state cracking down on illegal operations, various new compliance requirements have been i …

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Cannabis Analytics and BI Reporting to Expect From Your POS Provider

By Faai Steuer on Apr 29, 2022 8:15:58 AM

Cannabis Data Analytics and BI Reporting for your POS system

The cannabis retail industry has experienced exponential growth in a short period, and leveraging data is essential for sustainable long-term growth. With stringent government laws, cannabis retailers and dispensaries have to collect and report certain data to regulatory agencies. How …

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2022 Infographic: More Dispensaries & High Sales—Our Best Look Yet at 420 Data

By Faai Steuer on Apr 22, 2022 10:34:26 AM

420 Cannabis Sales & Profits Infographic 2022 by Cova

420 is always a big day for the cannabis industry. Although celebrations in the last couple of years were marred by the pandemic, cannabis enthusiasts flocked to dispensaries in-person to purchase their celebratory stash on 4/20/2022. With pandemic restrictions eased, online orders fo …

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The Cost of Opening a Cannabis Dispensary in New Mexico & Mississippi

By Faai Steuer on Apr 16, 2022 12:18:00 PM

How much does it cost to open a Cannabis Dispensary in New Mexico & Mississippi?

While Mississippi recently became the latest state to legalize medical marijuana, New Mexico took a giant leap to start recreational cannabis sales from April 1, 2022. Both these states are quite different, and the cost of opening a dispensary can vary. However, similar to other indus …

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Topics: Cannabis Retail

How to Reduce Cannabis Inventory Loss with FIFO & Shelf Life Management

By Faai Steuer on Apr 11, 2022 8:00:00 AM

Reduce Shrinkage With Cova Inventory Management System

In the cannabis industry, where products are highly perishable, inventory losses eat up profits, and out-of-stock products impact customer experience. If your inventory is too low, you may not be able to meet demand, and too much stock can lead to significant waste if not sold off bef …

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Boutique Cannabis Store Owner’s Journey to E-Commerce Sales in Alberta

By Faai Steuer on Apr 5, 2022 8:10:00 AM

Alberta Boutique Cannabis Retail Store Runs With Cova

On March 8, 2022, the Alberta Gaming, Liquor and Cannabis Commission (AGLC) shut down its online website for cannabis consumers. This allowed Alberta's private cannabis retailers to legally sell products online and provide cannabis delivery services in the province. Sales have been bo …

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The Cannabis Tech Ecosystem Stack Your Dispensary Needs to Succeed

By Faai Steuer on Mar 29, 2022 9:00:00 PM

Cannabis Dispensary Tech Stack Must-Haves

As a dispensary owner, you know that you need software solutions to make your business run efficiently, and there are some must-have technology solutions that will help you manage bureaucratic cannabis documentation requirements and save you from costly human errors or compliance viol …

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5 Tips to Avoid Cannabis Violations and Keep Your Dispensary Compliant

By Faai Steuer on Mar 25, 2022 12:34:00 PM

5 Tips to Avoid Cannabis Compliance Violations

Cannabis Compliance is one thing every dispensary must be aware of, as violations can cost you dearly. Adhering to compliance not only secures you the legal right to operate a cannabis business but also helps avoid fines and penalties. Infringement of any federal or state regulations …

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5 Risks of Not Owning Customer Relationship For Cannabis E-Commerce

By Faai Steuer on Mar 18, 2022 8:00:00 AM

5 Risks of Not Owning Customer Relationship For Cannabis E-Commerce

The latest chapter of the legal cannabis industry is transpiring online, as cannabis retailers are adapting to changing consumer behavior and offering eCommerce and delivery services. However, our industry is unlike traditional retail, and with stringent requirements like online age-g …

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How to Open and Manage a Cannabis Dispensary in California

By Faai Steuer on Mar 15, 2022 5:00:00 AM

How to open and run a cannabis dispensary in California

Since the early days of legalization, California has been a pioneer of the cannabis industry. Today, the California cannabis market is one of the largest and hosts a diverse range of successful entrepreneurs and intelligent consumers alike. However, as consumer behavior is changing fa …

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