3 Reasons to Invest in Touchscreen Menus at Your Dispensary
By Faai Steuer on August 14, 2017
Dispensary owners have one of the most challenging and time-consuming jobs: staying profitable, looking after their staff, preventing theft, remaining compliant; the list goes on and on. And over time, it can become quite difficult keeping a pulse on the day-to-day: clutter might buil …
5 Easy Ways to Grow Your Dispensary with Digital Signage
By Faai Steuer on July 28, 2017
One of the biggest retail trends right now is to focus on the in-store experience, and that is no different for marijuana dispensaries. Today, the goal is to create a sense of community and personalized service allowing customers to interact with your budtenders and products, fully im …
4 Creative In-Store Events for Your Cannabis Retail Operation
By Faai Steuer on July 24, 2017
Thinking outside of the box can be a game changer for any business owner, and getting creative with your cannabis retail operation is no different. Instead of simply selling product to customers that walk through your door, why not expand your reach into the community and throw events …
How a Cannabis POS System Can Help Your Dispensary
By Faai Steuer on July 12, 2017
It’s fair to say that most businesses will have a higher rate of success when they utilize tools designed with their industry in mind. Running a cannabis dispensary is no different, in that many aspects of your shop can benefit from the marijuana specific software available.
A Guide to Preparing Your Budtenders for the Sales Floor
By Faai Steuer on July 3, 2017
A marijuana dispensary can’t afford to be understaffed or have budtenders who are poorly trained, so how can you ensure that your people are ready to interact with customers without pushing them too soon? It all comes down to the priorities and tools you put in place during their init …
How to Get a Budtender Job: 5 Crucial Application Inclusions
By Faai Steuer on June 28, 2017
Trying to get a job in today’s economy is challenging enough, but trying to get hired in a niche industry can be an even taller task. When it comes to trying to get hired as a budtender, you might be surprised that it takes a little more preparation than your typical retail endeavor.
5 Low-Cost Strategies to Market Your Cannabis Dispensaries
By Faai Steuer on June 9, 2017
You’ve weathered the cannabis application process, received your permits, paid the fees and can finally see the light at the end of the tunnel. Soon you’ll be open for business and ready to introduce your new dispensary to the world. If you're smart, you have a catchy name, logo, and …
Hiring Budtenders: How to Weed Out the Good From the Bad
By Faai Steuer on May 31, 2017
There’s an old saying that says, a company is only as good as its people, and that seems to ring true whether you’re serving fast food or selling cars. Established industries know that they can’t afford to have staff members that can’t perform well, so how important must it be in a bu …
11 Budtender Interview Questions Dispensaries Should Ask
By Faai Steuer on May 26, 2017
A trustworthy and dependable set of dispensary staff is crucial for the success of any business, and the cannabis industry is no exception. While your profitability can come from other aspects of your dispensary, like a time-saving dispensary POS or an awesome marketing strategy, your …
How to Stand Out at Your Dispensary on 420
By Faai Steuer on April 19, 2017
4/20 is all about breaking through the noise. Lots of people, activity, and anticipation naturally means a ton of competition to get noticed. But you don’t need to spend thousands to play in this park. Dispensary customers aren’t looking for champagne and a red carpet – all they want …
How to Improve Cannabis Product Photography at Your Dispensary
By Faai Steuer on April 14, 2017
Let’s face it – we live in a world that’s dominated by imagery, and anything less than stellar will fall by the wayside pretty quickly. Why is this important to you? Because what you put out in the world is an aesthetic representation of your brand. No matter how great your product is …
Generational Cannabis Marketing: Tips to Reach Baby Boomers
By Faai Steuer on April 11, 2017
As a dispensary owner, you cater to a variety of customers all with varying needs and reasons for using marijuana. Some may use it recreationally while others like the baby boomer generation who enjoyed that occasional pre-roll in their 20s are now turning to cannabis as a way to alle …