Faai Steuer

Faai Steuer is VP of marketing at Cova Software, the fastest growing cannabis retail POS in North America. An entrepreneur at heart, she has a passion for growing startups and building brands. With 20 years of marketing experience in CPG and retail tech, she lends her knowledge and best practices to help cannabis entrepreneurs in the US and Canada open their first store and grow their business through vital thought leader content. Faai oversees the strategies and executions of Cova public relations, content marketing, social media, events, and campaigns.

Posts by Faai Steuer

5 Cannabis Consultants in Missouri You Should Know

By Faai Steuer on Feb 24, 2020 12:02:03 PM

As Missouri marches toward the start of medical marijuana sales this spring, anticipation is building among the state’s thousands of registered patients. And if you’re among the 192 business owners who were awarded a dispensary license in January — or if you’re waiting for the next ap …

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Topics: Cannabis Retail

Press Release: Native Roots Dispensaries Switches All Stores to Cova Retail Platform

By Faai Steuer on Feb 19, 2020 5:12:34 PM

DENVER, Feb. 20, 2020 /CNW/ - In a move set to advance store operations and support the company's aggressive growth, Native Roots, one of the nation's largest and most successful vertically integrated cannabis operators, has partnered with Cova Software, North America's leading cannab …

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Rules for Starting a Cannabis Delivery Service in Colorado, California, and Michigan

By Faai Steuer on Feb 11, 2020 11:50:00 AM

Cannabis home delivery: it’s the next evolution of marijuana retail, and it’s slowly but surely rolling out across legalized states. But what exactly does it take to open a licensed cannabis delivery business?

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Customer Story: How The Hunny Pot Became Ontario’s 1st Store and Set Record Sales in Canada

By Faai Steuer on Feb 6, 2020 11:55:16 AM

Just a few seconds past 9 a.m. on April 1, 2019, The Hunny Pot made history. With a swarm of television cameras and media reporters looking on, the first physical retail cannabis sale in all of Toronto was conducted at the company’s flagship location, cementing The Hunny Pot’s legacy …

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5 Cannabis Retail Loyalty Programs for Maximum Customer Retention

By Faai Steuer on Jan 30, 2020 11:15:00 AM

It’s no secret that in business, it always costs less to keep an existing customer than to acquire a new one. For retailers, one of the best ways to improve customer retention and extend customer lifetime value to your company is with a loyalty program — and the same holds true for ca …

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Next Steps for Missouri Medical Marijuana License Winners

By Faai Steuer on Jan 27, 2020 10:50:00 AM

On Friday, January 24, Missouri’s Department of Health and Senior Services released the long-awaited list of medical marijuana dispensary license winners. The competition was stiff, with a total of 1,163 applications being submitted for a shot at one of only 192 total licenses. If you …

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New Year, New Goals: Cova’s Cannabis Retail Time-Saving Features for 2020

By Faai Steuer on Jan 14, 2020 11:18:22 AM

2020 is officially in full swing, and with the new year comes new goals. And for most cannabis retailers, finding new ways to simplify processes and save time is a top priority. As we all know, time is money, and what’s good for the efficiency of your operations is good for the bottom …

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Cannabis Retail Year in Review: The Good, the Bad, and Everything In Between of 2019

By Faai Steuer on Jan 2, 2020 12:33:38 PM

5 Questions to Ask Yourself Before  Opening a Marijuana Dispensary-1

As we look ahead to the possibilities for cannabis retail in 2020, it’s a good time to reflect on all that’s happened over the past 12 months. That’s why today, we’re taking a look back on 2019’s industry highlights from across U.S. and Canadian markets — the good, the bad, and everyt …

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Topics: Cannabis Retail

How to Open a Cannabis Retail Store in Ontario: New Provincial Rules for 2020

By Faai Steuer on Dec 19, 2019 11:00:00 AM

Cova-Ontario-Cannabis-Retail-System

Despite being the most populous province in all of Canada, Ontario currently has one of the smallest cannabis retail footprints in the nation. But that could soon change following the Government of Ontario’s announcement that it will abandon the current lottery system in favor of an o …

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Topics: Cannabis Retail

7 New Year’s Resolutions for Cannabis Retail Business Success

By Faai Steuer on Dec 17, 2019 11:50:00 AM

Cova-New-Goals-for-Cannabis-Retail

With just a couple of weeks remaining on the 2019 calendar, it’s time to start putting plans in place for 2020. And just as many people make New Year’s resolutions in their personal lives, it’s equally important to identify business goals — and resolve to take the actions necessary to …

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10 Tips to Boost Your Dispensary’s Bottom Line During the Holidays

By Faai Steuer on Dec 6, 2019 10:00:00 AM

Cova-Cannabis-Retail-Holiday-Season-Tips

It’s that season again — the season of major consumer spending and general retail frenzy known as the holidays.

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Cannabis Edibles: A Guide to Product Equivalencies and Purchase Limits in Canada

By Faai Steuer on Dec 3, 2019 10:00:00 AM

Cannabis Equivalencies and Purchase Limits in Canada

Following the recent launch of “Cannabis 2.0,” Canadian marijuana retailers are preparing to add edibles, extracts and topicals to their dispensary shelves — that is, once the 60-day review period imposed by Health Canada ends in mid-December.

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