Faai Steuer

Faai Steuer is VP of marketing at Cova Software, the fastest growing cannabis retail POS in North America. An entrepreneur at heart, she has a passion for growing startups and building brands. With 20 years of marketing experience in CPG and retail tech, she lends her knowledge and best practices to help cannabis entrepreneurs in the US and Canada open their first store and grow their business through vital thought leader content. Faai oversees the strategies and executions of Cova public relations, content marketing, social media, events, and campaigns.

Posts by Faai Steuer

12 Inspiring Cannabis Retail Instagram Accounts to Follow

By Faai Steuer on May 6, 2020 5:36:30 PM

Instagram has exploded as an essential social media tool that can help you promote your brand and keep you connected to companies that offer the latest tech trends and industry insights your business needs to stay fresh.

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How Cova Helped Dutch Love Launch Cannabis Delivery Program in 24 Hours

By Faai Steuer on Apr 29, 2020 3:48:16 PM

*Hobo Cannabis is now Dutch Love COVID-19 is rapidly changing how the cannabis industry does business, sending retailers scrambling for new ways to transact sales. Fortunately, online ordering and delivery services are sustaining their operations and proving to be more manageable — an …

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Customer Story: Branding Drives Big Revenue & Record Transactions at Hobo Recreational

By Faai Steuer on Apr 27, 2020 2:46:42 PM

It’s hard to cut through the noise and engineer a truly unforgettable cannabis brand — one that keeps customers coming back again and again.

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How to Integrate Your Website and POS for Online Ordering Success

By Faai Steuer on Apr 21, 2020 10:46:26 AM

Ever since COVID-19 social distancing put the pinch on brick-and-mortar sales, online ordering has exploded in popularity. Some experts predict consumer preferences may shift permanently in favor of online cannabis ordering, so it’s important to roll out an online menu and integrate y …

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Topics: Cannabis Retail

The Science Behind Bud Bar’s Retail Cannabis Success

By Faai Steuer on Apr 8, 2020 10:22:57 AM

Justin Woo, the Founder of Bud Bar, has come a long way since he sat on a camping chair outside of City Hall, waiting to get one of the very first Development Permits for a legal cannabis dispensary in Calgary. He sold that first retail location to a large cannabis franchise and used …

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Topics: Customer Story

Customer Story: Urban Leaf Offers Solution to Social Distancing

By Faai Steuer on Apr 2, 2020 11:09:54 AM

The COVID-19 crisis has cannabis retailers reconsidering their operations and — more importantly — how they can sustain operations as social distancing orders take hold.

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The Time is Now to Start Your Cannabis Delivery Business

By Faai Steuer on Mar 26, 2020 10:00:00 AM

Opening a marijuana delivery business has never looked more attractive — or necessary — for existing cannabis retailers. As consumers self-quarantine amid the COVID-19 pandemic, store owners foresee dwindling foot traffic.

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COVID - 19 : AGCO Regulation Updates  for Ontario Cannabis Retailers

By Faai Steuer on Mar 25, 2020 1:32:42 AM

covid-19-agco-hobo-cannabis-retailer

UPDATE: Information Bulletin: Temporary delivery and curb-side pick-up by authorized cannabis retail stores and burden reduction measures during the COVID-19 pandemic https://www.agco.ca/blog/cannabis/apr-2020/information-bulletin-temporary-delivery-and-curb-side-pick-up Cannabis reta …

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How Online Ordering Can Keep Dispensary Employees & Customers Safe

By Faai Steuer on Mar 24, 2020 12:04:40 PM

Please visit this page frequently. We will update with information as it becomes available. – March 26, 2020 The escalation of the COVID-19 outbreak in the North America has affected businesses across sectors and states, including cannabis dispensaries. The Centers for Disease Control …

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Topics: Cannabis Retail

Give Your Dispensary the Gift of a Cannabis Gift Card Program

By Faai Steuer on Mar 16, 2020 10:00:00 AM

As cannabis goes über-mainstream, an increasing number of retailers are using gift card programs. And with good reason. Gift cards bring in new customers, increase average purchase values, and serve as free word-of-mouth marketing — all while generating revenue upfront, rather than on …

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How to Prepare and Submit Cannabis Retail Compliance Reports in Canada

By Faai Steuer on Mar 10, 2020 10:50:00 AM

When it comes to Canadian cannabis retail reporting, Health Canada has laid out specific requirements for both medical and non-medical operators. However, provincial license holders don’t submit their reports directly to the federal Cannabis Tracking System; instead, retailers provide …

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Top Features That Make Cannabis Retail Inventory Management a Breeze

By Faai Steuer on Mar 3, 2020 12:04:36 PM

Managing inventory can be a heavy task for any retailer. But throw the complexities of compliance requirements into the mix, and inventory management can quickly become a nightmare for cannabis retailers and dispensaries.

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