Faai Steuer

Faai Steuer is VP of marketing at Cova Software, the fastest growing cannabis retail POS in North America. An entrepreneur at heart, she has a passion for growing startups and building brands. With 20 years of marketing experience in CPG and retail tech, she lends her knowledge and best practices to help cannabis entrepreneurs in the US and Canada open their first store and grow their business through vital thought leader content. Faai oversees the strategies and executions of Cova public relations, content marketing, social media, events, and campaigns.

Posts by Faai Steuer

CBD Retail Regulations in 2026: Stay Compliant & Profitable

By Faai Steuer on Feb 21, 2026 1:15:00 PM

Adding CBD oil to smoothie drink

Running a CBD retail business in 2026 feels a bit like playing a high-stakes board game where the rules seem to change overnight. If you’re passionate about providing high-quality hemp or CBD products - whether in a boutique shop or a multi-location dispensary - you’re right in the th …

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Can Cannabis Dispensaries Use Banks? Banking Solutions Explained

By Faai Steuer on Feb 20, 2026 3:15:00 PM

Bank

Running a cannabis dispensary isn’t just about stocking quality flower and serving your community. As you’ve probably discovered, one of the trickiest puzzles is figuring out if - and how - your shop can use a regular bank. Maybe you’re new to this space, or perhaps you’re a seasoned …

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Integrated POS Payments vs. Standalone Terminals for Dispensaries

By Faai Steuer on Feb 17, 2026 2:00:00 PM

Contactless payment with green debit card

Deciding how folks pay at your cannabis dispensary isn’t about techy bells and whistles. Having the right payment setup is about keeping your business running smoothly, boosting your bottom line, and giving everyone who walks through your door a reliable, seamless checkout experience.

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Boost Dispensary Sales with Kiosks, Tablets, and Digital Menus

By Faai Steuer on Feb 16, 2026 6:15:00 AM

Bitcoin ATM in a modern cafe setting

Walk into any successful store these days, and you’ll likely spot tech like self-serve kiosks, animated digital menu boards, and trusty tablets helping both staff and customers get the most out of every visit. But what can this in-store technology really do for your business and botto …

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Dispensary Social Media Rules: Market Without Getting Banned

By Faai Steuer on Feb 10, 2026 5:15:00 PM

One dispensary nails social media and builds an engaged following, while another gets wiped out in a click. In 2026, mastering dispensary social media is about knowing the rules, tapping into creativity, and keeping your account out of the penalty box. If you want to turn your shop in …

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CBD Retail in 2026: Challenges, Trends, and Winning Strategies

By Faai Steuer on Feb 9, 2026 10:00:00 AM

Hemp extract tincture and cream products display

Picture yourself behind the counter of your CBD store in 2026. The world outside might be shifting fast, but you’re right in the middle of it, helping folks navigate choices in a space filled with promise and uncertainty. Whether you’re a seasoned shop owner or curious about joining t …

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What Is Dispensary POS Software? A New Retailer’s Guide

By Faai Steuer on Feb 7, 2026 9:45:00 AM

Store checkout with digital payment system

Thinking about opening your very own cannabis dispensary or CBD shop? You’re about to step into one of the most dynamic and fast-paced industries out there. Exciting, right? But if you want your shelves stocked, your customers smiling, and your business thriving (without a regulatory …

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Proven Email and SMS Marketing Tips for Cannabis Dispensaries

By Faai Steuer on Feb 1, 2026 10:30:00 AM

Cannabis dispensary jars display interior design

In cannabis retail, the competition is fierce and the rules never stop shifting. That’s where email and SMS marketing swoop in to change the game. Whether you want to delight new shoppers or remind your regulars why your shop feels like home, having a direct line to your customers’ ph …

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Why Are Dispensaries Cash-Only? Discover Cannabis Payment Options

By Faai Steuer on Jan 29, 2026 6:30:00 AM

Gloved hand holding cannabis nugget

In a world filled with Venmo, tap-to-pay, and Apple Pay, why does cannabis still feel stuck in the cash era? Let’s dive into the real reasons and explore what’s changing for you and your customers.

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How to Choose the Best Hemp THC POS System in Minnesota

By Faai Steuer on Jan 26, 2026 9:29:02 AM

Minnesota’s hemp-derived THC market is evolving quickly, and retailers now have the option to convert their existing registrations into a permanent lower-potency hemp edible retailer (LPHE-R) license. With that shift comes a growing need for technology that can support compliant, reli …

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Social Equity in Cannabis Retail: Essential Guide for New Owners

By Faai Steuer on Jan 20, 2026 3:15:00 PM

Woman organizing products on shelves in store

For many, the journey begins with curiosity, hope, and a little bit of nerves, especially when it comes to snagging a coveted social equity license. This isn’t just paperwork; it’s about rewriting your own story in a shifting, often tricky industry. As someone who’s seen countless ent …

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Top 5 Dispensary POS Systems in 2026: Pros & Cons

By Faai Steuer on Jan 5, 2026 1:45:00 PM

Retail store tablet with product display

If you run a cannabis dispensary or hemp shop, you already know: there’s no room for tech headaches in 2026. You need a POS system you never have to second guess, one that powers your business and lets you focus on growing your brand, not fixing glitches. In this guide, I’ll cut throu …

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