Faai Steuer
Faai Steuer is VP of marketing at Cova Software, the fastest growing cannabis retail POS in North America. An entrepreneur at heart, she has a passion for growing startups and building brands. With 20 years of marketing experience in CPG and retail tech, she lends her knowledge and best practices to help cannabis entrepreneurs in the US and Canada open their first store and grow their business through vital thought leader content. Faai oversees the strategies and executions of Cova public relations, content marketing, social media, events, and campaigns.
Pharmacists and Women-Owned Dispensary Powered by Cova Launches in NJ
By Faai Steuer on Feb 1, 2023 10:07:56 AM
With adult-use cannabis sales in New Jersey crossing $100 million and medical marijuana touching $65 million in the second quarter of 2022, the garden state is leading the way for the growth of the legal cannabis industry in the North-East United States. And with social equity reforms …
Cova Powers BC’s Farmgate Cannabis Store on Indigenous Land
By Faai Steuer on Jan 24, 2023 11:31:52 AM
With craft cannabis taking off big in Canada last year, British Colombia launched farmgate cannabis sales in late 2022 by allowing federally-approved producers to sell retail cannabis at stores located at their cultivation sites. However, through a special agreement with the province …
How Advanced Cannabis Software and POS Increase Retail Sales
By Faai Steuer on Jan 18, 2023 3:10:12 PM
All cannabis retail businesses want to be successful, have regular customers who keep returning for our products and services, and have revenue that keeps increasing. But how do you do that? What’s the best way to ease all the difficulties of running a dispensary and improve your serv …
Cannabis Payment Alternatives to Cashless ATMs for Dispensaries
By Faai Steuer on Jan 12, 2023 11:07:00 AM
Cannabis has always primarily been a cash-based business due to its federal status. However, cashless ATMs have proven to be an excellent alternative for dispensaries to accept and process electronic payments over the past few years. But with the recent crackdown on cashless ATMs for …
Tips for Effectively Managing Cannabis Dispensary Inventory
By Faai Steuer on Jan 9, 2023 7:00:00 AM
Since you're on this page, you're probably thinking about how to open a dispensary, or you already run a cannabis dispensary and want to streamline your inventory management. Either way, this is the right place for you.
How to Write a Cannabis Business Plan: A Step-by-Step Guide
By Faai Steuer on Jan 4, 2023 2:32:27 PM
Legal cannabis business sales reached $33 billion at the end of 2022. These outstanding statistics are drawing more individuals into the cannabis industry to start their very own dispensaries as more states in the US legalize recreational marijuana.
8 Reasons Why Your Cannabis Business Needs a Dispensary POS
By Faai Steuer on Dec 26, 2022 9:00:00 AM
With the continued legalization of the recreational and medical use of cannabis, the industry has been flourishing significantly, drawing more people to this market. But of course, managing a dispensary business is not easy. Let's say you've overcome every obstacle, sorted out all the …
How Technology Influences Cannabis Retail and Dispensaries
By Faai Steuer on Dec 20, 2022 11:09:00 AM
In the last few decades, the advancements in the world of technology have been concurrent with the expansion of the cannabis market, and this is not just a random coincidence. Technology can help growers manage climate control systems and provide dispensaries with a more efficient way …
18 Critical Tips for Launching a Cannabis eCommerce Store
By Faai Steuer on Dec 15, 2022 6:37:28 AM
Launching a cannabis eCommerce store is a bold but wise move. It is an extension of your retail business into the online marketplace, which requires listing your dispensary inventory and merchandise on your company website. The platform allows customers to browse your products and pur …
How to Maximize Cannabis Retail Sales During the Holiday Season
By Faai Steuer on Dec 12, 2022 7:00:00 AM
The holiday season is here, and after over 2 years of lockdowns and whatnot, people are looking forward to being outdoors and making the most of the festivities in 2022. But is your cannabis dispensary prepared for the holiday rush? Holidays like Thanksgiving and Christmas are equally …
5 Essential Things Your Cannabis Dispensary Website Needs
By Faai Steuer on Dec 1, 2022 7:00:00 AM
Did you know that your dispensary website is often the first place potential customers interact with your cannabis brand? With more states in the US legalizing cannabis, the industry is growing fast, but growth comes with competition. And you must be able to stand out and differentiat …
Congratulations to New York Cannabis Retail CAURD License Winners
By Faai Steuer on Nov 25, 2022 11:32:31 AM
Just a few days before the Thanksgiving holiday in November 2022, New York’s Office of Cannabis Management announced the approval of 36 CAURD licenses, giving New Yorkers more reasons to rejoice. More recently, New York's OCM awarded 99 new Conditional Adult-Use Retail Dispensary lice …
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