MEET OUR TEAM

FaaiSteuerCova

Faai Steuer

DIRECTOR OF MARKETING

Faai directs Cova's marketing strategy and oversees its execution, including website, content, social media and PR.

An entrepreneur at heart, Faai was a top-ranked UBC grad student whose business savvy and innovative approach garnered her three marketing awards and a scholarship during her MBA – enough to make the entire course a free ride.

Before joining Cova, Faai directed go-to-market strategy for iQmetrix’s enterprise clients. She brought with her more than fifteen years of marketing experience, combining new and traditional media strategies across a range of industries locally and internationally. At Unilever, she launched communication campaigns that changed the fate of an underdog brand to become a second largest brand in the market. At Mars Inc, she introduced Pedigree Denta Stix to Asia-Pacific market for the first time, making dogs in Asia happy.

Faai enjoys traveling, singing, reading, hiking and eating ice cream.