Faai Steuer

Faai Steuer is VP of marketing at Cova Software, the fastest growing cannabis retail POS in North America. An entrepreneur at heart, she has a passion for growing startups and building brands. With 20 years of marketing experience in CPG and retail tech, she lends her knowledge and best practices to help cannabis entrepreneurs in the US and Canada open their first store and grow their business through vital thought leader content. Faai oversees the strategies and executions of Cova public relations, content marketing, social media, events, and campaigns.

Posts by Faai Steuer

How to Integrate Your Website and POS for Online Ordering Success

By Faai Steuer on Apr 21, 2020 12:00:00 AM

Ever since COVID-19 social distancing put the pinch on brick-and-mortar sales, online ordering has exploded in popularity. Some experts predict consumer preferences may shift permanently in favor of online cannabis ordering, so it’s important to roll out an online menu and integrate y …

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The Science Behind Bud Bar’s Retail Cannabis Success

By Faai Steuer on Apr 8, 2020 12:00:00 AM

Justin Woo, the Founder of Bud Bar, has come a long way since he sat on a camping chair outside of City Hall, waiting to get one of the very first Development Permits for a legal cannabis dispensary in Calgary. He sold that first retail location to a large cannabis franchise and used …

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Topics: Customer Story

Customer Story: Urban Leaf Offers Solution to Social Distancing

By Faai Steuer on Apr 2, 2020 12:00:00 AM

The COVID-19 crisis has cannabis retailers reconsidering their operations and — more importantly — how they can sustain operations as social distancing orders take hold.

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COVID - 19 : AGCO Regulation Updates  for Ontario Cannabis Retailers

By Faai Steuer on Mar 25, 2020 12:00:00 AM

UPDATE: Information Bulletin: Temporary delivery and curb-side pick-up by authorized cannabis retail stores and burden reduction measures during the COVID-19 pandemic https://www.agco.ca/blog/cannabis/apr-2020/information-bulletin-temporary-delivery-and-curb-side-pick-up Cannabis reta …

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How to Prepare and Submit Cannabis Retail Compliance Reports in Canada

By Faai Steuer on Mar 10, 2020 12:00:00 AM

When it comes to Canadian cannabis retail reporting, Health Canada has laid out specific requirements for both medical and non-medical operators. However, provincial license holders don’t submit their reports directly to the federal Cannabis Tracking System; instead, retailers provide …

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5 Cannabis Consultants in Missouri You Should Know

By Faai Steuer on Feb 24, 2020 12:00:00 AM

As Missouri marches toward the start of medical marijuana sales this spring, anticipation is building among the state’s thousands of registered patients. And if you’re among the 192 business owners who were awarded a dispensary license in January — or if you’re waiting for the next ap …

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Press Release: Native Roots Dispensaries Switches All Stores to Cova Retail Platform

By Faai Steuer on Feb 19, 2020 12:00:00 AM

DENVER, Feb. 20, 2020 /CNW/ - In a move set to advance store operations and support the company's aggressive growth, Native Roots, one of the nation's largest and most successful vertically integrated cannabis operators, has partnered with Cova Software, North America's leading cannab …

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Customer Story: How The Hunny Pot Became Ontario’s 1st Store and Set Record Sales in Canada

By Faai Steuer on Feb 6, 2020 12:00:00 AM

Just a few seconds past 9 a.m. on April 1, 2019, The Hunny Pot made history. With a swarm of television cameras and media reporters looking on, the first physical retail cannabis sale in all of Toronto was conducted at the company’s flagship location, cementing The Hunny Pot’s legacy …

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5 Cannabis Retail Loyalty Programs for Maximum Customer Retention

By Faai Steuer on Jan 30, 2020 12:00:00 AM

It’s no secret that in business, it always costs less to keep an existing customer than to acquire a new one. For retailers, one of the best ways to improve customer retention and extend customer lifetime value to your company is with a loyalty program — and the same holds true for ca …

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Cannabis Retail Year in Review: The Good, the Bad, and Everything In Between of 2019

By Faai Steuer on Jan 2, 2020 12:00:00 AM

As we look ahead to the possibilities for cannabis retail in 2020, it’s a good time to reflect on all that’s happened over the past 12 months. That’s why today, we’re taking a look back on 2019’s industry highlights from across U.S. and Canadian markets — the good, the bad, and everyt …

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